About Us

Nick Smith – CEO (Australia)

Nick Smith, the Chief Executive Officer, is also the founder of Australia’s largest privately owned payment gateway – SecurePay.com.au. Last year they processed over AU$5 billion in payments. Nick began selling communication equipment in 1987 and went onto create Australian Mobile Communications which became the largest Optus dealership in Australia. He then started Infodial Australia, a Telstra service provider that provides premium rate and credit card information services via the telephone. Infodial is still in operation today.

From it’s startup in 1999, SecurePay now services clients including over 100 councils and utilities such as Ergon energy, Yarra Valley water, The Dept of Justice and the RTA. The company also provides the backend processing for Westpac Bank, Macquarie Bank and more than 3000 small merchants.

Simon Healy – Managing Director (Philippines)

Simon Healy, the Managing Director, is a specialist in SEO and web start-ups. Simon has been involved with successful technology firms including currently project managing one of the web’s largest Education domain networks – StudyInternational.com which includes of 525 top level domains such as StudyinAustralia.com, StudyinNewZealand.com, StudyinChina.com, StudyinEurope.com, StudyIT.com via OutsourcingTo.uS Education and Training division HigherEdMarketing.com.au. Simon’s previous company EdMedia grew to service over 300 clients in more than 15 countries before he exited the firm in 2006. Simon currently serves on a number of NGO boards including; OrphanIT.com and the SolvePoverty.com website which was launched by Princess Anne at Oxford University in September 2000. He is a co-founder of a youth venture capital fund for social entrepreneurs called The Youth Social Enterprise Initiative. YSEI has provided start-up capital of up to USD$40,000 to 17 youth entrepreneurs involved in ICT across Asia Pacific to date. Simon has been working on the net since 1994.

Dale Pillars – Operations Director (Australia)

Dale Pillars, is an expert interactive media producer with years of experience in web design/development and online marketing. He has successfully run a VA-ISP and consulted to a number of start-ups throughout the tech-boom. Dale was creative director for the Australian operation of EdgeMatrix, a Singapore-based firm that led the market in multi-channel platform solutions, dealing with advertising, marketing and telecommunications companies.

EdgeMatrix provided interactive marketing solutions for clients, such as Heineken, SingTel, M1, Telstra, Vodafone, OneTel, People Telecom, Optus, using the latest marketing concepts based around WAP and SMS technologies. He concurrently heads up the operations team on web’s largest Education domain network – StudyInternational.com. Dale has also developed eLearning solutions for the corporate, government and education sectors, and works in the aid development field having deployed both the OrphanIT.com and the SolvePoverty.com websites. He has been working on the Internet since 1994.

Philippine Management

Rocky John M. Tayaban – Country Manager – (Philippines)

Rocky John Tayaban has been an online entrepreneur since 2001. He has got a degree in Commerce and Financial Management at Saint Louis University – Philippines and a Master in Business Administration at Durham University – United Kingdom.

Since 2004, Rocky has been practicing SEO with a proven track record of success. He has worked and collaborated with various clients across the United States and Canada on their search engine optimization. Prior to working at PageOneRankings, Rocky worked at Beijing International Education Institute and Southwestern University of Finance and Economics as a Project Manager and a Marketing Manager respectively for both their online marketing programs. He has taught business related courses on both institutions as well.

As the Country Manager of PageOneRankings, Rocky oversees the Philippine operations ensuring that the company’s goals and objectives are met. Doing so, he works with the management team to devise strategic operational processes that improve the over-all efficiency and quality of output. Rocky is also in-charge of client relationship management primarily aimed at delivering results to the clients’ satisfaction and delight!

Czar Castro – Externals Manager – (Philippines)

Czar Castro is a licensed Electronics and communications engineer and spent most of his 12-year career as an SEO specialist. He has also written and co-written quality procedural manuals for Department of Environment and natural resources (DENR) and Asian Development Bank (ADB) for their engineering projects.

Czar took up his Masters in Science in Engineering at Mapua institute of Technology in Intramuros Manila. He has a Basic and Advance trainings and certifications in ISO 17025 and helped in the creations of instrument procedures for an ISO 17025 certified company in Taguig. These technical procedures were implement to various projects nationwide as well as international institutions like the US Environmental protection agency (USEPA), World Health Organization (WHO) and the ADB. He has also travelled to different parts of the Philippines including Davao, Zamboanga, Pagadian, Dipolog, Leyte, Cebu, Vigan, Cagayan Valley as part of the technical working group for the Land Transportation Office during their National computerization program.

After passing the board exam, he worked as a college computer professor for schools like AMA, Immaculada and STI colleges.  Since 2003, Czar Castro has been active in the online marketing of site memberships, real estate, cars, business services etc.

Riza Calipayan Castro – SEO Manager – (Philippines)

Riza Calipayan-Castro is a graduate of information technology from STI College and is an SEO Manager for PageOneRankings Philippines. Riza has been doing professional search engine optimization for almost five years. Riza currently handles a growing team of SEO specialists working on most of the large gaming websites and clients of the company. Many of these websites have reached a PR of 4 and above within the first few months her care, most are now within the top 10 of Google. She also does small programming and encoding work and likes researching and studying programming technologies.

Eldest amongst her siblings Riza is also a devoted wife and mother with a two year old son named Jezreel.

Manuel C. Tordil – SEO Manager – (Philippines)

Manuel C. Tordil is a proud Rizalian and a product of Jose Rizal University. Has a Bachelor’s Degree in Commercial Science major in Computer Science. Started his career as an SEO in 2007 and has worked with varied companies handling different client websites. An expert in various aspects of SEO including On-page Optimization, Off-page Optimization, Site Architecture, Website Analysis and Website Promotions. Knowledgeable in SEM specializing in Social Media Marketing, Market Research and Market Analysis.

As the SEO Manager for PageOneRankings, Manuel helps the company strategize and execute recommendations in order to increase website visibility and traffic all over the web. Together with a group of highly skilled SEOs, he aims to deliver client satisfaction by providing the most effective SEO solutions which helps them increase their business sales and conversions.